A successful creative podcast workflow requires deep hands-on creative collaboration. Why? Because you know your brand best. It's our Nonsensible job to help surface, extract and highlight those unique pieces-- the features that make your brand really pretty awesome. We then work to tie-in your real business objectives to your podcast concept, while identifying and helping shape your voice, tone, message and ultimate growth plan. We wouldn't be doing this work together if we weren't aiming at actual value, right? Understanding how we get there collectively sets us up for success, and long-term results.
The production piece is the fun! The strategic planning phase is the key ingredient that sets the stage for smart, credible, broadcast-quality podcasts.
Discovery / Ideation Phase
Strategy & Planning Meetings
Theme Development & Biz Objectives
Remote Interview Recording Assistance
Guest Outreach & Coordination
*Professional Broadcast Standard*
Technical Audio Editing
Intro/Outro, Music, Effects
Mixing & Mastering
Hosting Platform Setup
Integration with Marketing Team
Analytics / Metrics
Ongoing Account Support